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Pricing for profithow to command hig...

Furtwengler, Dale.

Pricing for profithow to command higher prices for your products and services /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Pricing for profit/ Dale Furtwengler.
其他題名:	how to command higher prices for your products and services /
作者:	Furtwengler, Dale.
出版者:	New York :American Management Association,c2010.
面頁冊數:	1 online resource (xii, 217 p.)
標題:	Pricing. -
電子資源:	Click here for online access to this book (查閱全文) (EBSCO eBook)
ISBN:	9780814415184 (electronic bk.)
ISBN:	0814415180 (electronic bk.)

Pricing for profithow to command higher prices for your products and services /
Furtwengler, Dale.

Pricing for profithow to command higher prices for your products and services /[electronic resource] :Dale Furtwengler. - New York :American Management Association,c2010. - 1 online resource (xii, 217 p.)

Includes bibliographical references and index.

Acknowledgments; Introduction; 1 Ignorance Isn't Bliss: It's EXPENSIVE; 2 Know Thyself ... and You'll Know Others, Too; 3 Elementary School Math: Quantifying Value; 4 Customers' Delight: Discovering the Value; 5 Icing on the Cake: Bundling for Greater Profits; 6 Avoiding No: Using Options to Close the Sale; 7 Value as a Marketing Tool: Attracting the Right Buyers; 8 The Value Trap: Avoiding the Pitfalls of Change; 9 The Economy: It Just Doesn't Matter!; 10 Make More, Work Less; Notes; Index.

Few businesses are compensated well for the value they provide.

ISBN: 9780814415184 (electronic bk.)Subjects--Topical Terms:

160490
Pricing.
Index Terms--Genre/Form:

172687
Electronic books.

LC Class. No.: HF5416.5 / .F87 2010eb

Dewey Class. No.: 658.8/16

Pricing for profithow to command higher prices for your products and services /
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504 $a Includes bibliographical references and index.
505 0 $a Acknowledgments; Introduction; 1 Ignorance Isn't Bliss: It's EXPENSIVE; 2 Know Thyself ... and You'll Know Others, Too; 3 Elementary School Math: Quantifying Value; 4 Customers' Delight: Discovering the Value; 5 Icing on the Cake: Bundling for Greater Profits; 6 Avoiding No: Using Options to Close the Sale; 7 Value as a Marketing Tool: Attracting the Right Buyers; 8 The Value Trap: Avoiding the Pitfalls of Change; 9 The Economy: It Just Doesn't Matter!; 10 Make More, Work Less; Notes; Index.
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