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Marketing a countrypromotion as a to...

Wells, Louis T.

Marketing a countrypromotion as a tool for attracting foreign investment /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Marketing a country/ by Louis T. Wells, Jr. and Alvin G. Wint.
其他題名:	promotion as a tool for attracting foreign investment /
作者:	Wells, Louis T.
其他作者:	Wint, Alvin G.,
出版者:	Washington, D.C. :IFC-International Finance Corp.,�000.
面頁冊數:	1 online resource (ix, 189 pages).
標題:	Investments, Foreign. -
電子資源:	Click here for online access to this book (查閱全文) (EBSCO eBook)
ISBN:	0585241325 (electronic bk.)
ISBN:	9780585241326 (electronic bk.)

Marketing a countrypromotion as a tool for attracting foreign investment /
Wells, Louis T.

Marketing a countrypromotion as a tool for attracting foreign investment /[electronic resource] :by Louis T. Wells, Jr. and Alvin G. Wint. - Rev. ed. - Washington, D.C. :IFC-International Finance Corp.,�000. - 1 online resource (ix, 189 pages). - FIAS/Foreign Investment Advisory Service occasional paper ;13. - Occasional paper (Foreign Investment Advisory Service) ;13..

Includes bibliographical references.

1. Introduction -- 2. The Roles of Various Promotion Techniques -- 3. The Appropriate Organization for Promotion: Public, Private, or Other? -- 4. Evaluating the Investment Promotion Function -- 5. Conclusion -- Afterword: Revisiting Marketing a Country: Promotion as a Tool for Attracting Foreign Investment.

Use copy

Electronic reproduction.
[S.l.] :
HathiTrust Digital Library,
2010.

Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.

http://purl.oclc.org/DLF/benchrepro0212

ISBN: 0585241325 (electronic bk.)Subjects--Topical Terms:

150488
Investments, Foreign.
Index Terms--Genre/Form:

172687
Electronic books.

LC Class. No.: HG4538 / .W36 2000eb

Dewey Class. No.: 332.67/3

Marketing a countrypromotion as a tool for attracting foreign investment /
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