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Loyalty.com :customer relationship management in the new era of Internet marketing /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Loyalty.com :/ Frederick Newell.
其他題名:	customer relationship management in the new era of Internet marketing /
Author:	Newell, Frederick,
Published:	New York :McGraw-Hill,c2000.
Description:	xx, 325 p. ;22 cm.
Subject:	Internet marketing. -
ISBN:	007138782X (pbk.) :
ISBN:	0071357750

Loyalty.com :customer relationship management in the new era of Internet marketing /
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005 19991011180914.0
008 021028s2000 nyu b 001 0 eng d
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020 $a 007138782X (pbk.) : $c NT443
020 $a 0071357750
035 $a 00061484
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415.1265 $b .N495 2000
082 0 0 $a 658.8/4 $2 21
092 $a */658.84/N544/2000////096023
100 1 $a Newell, Frederick, $d 1926- $3 149973
245 1 0 $a Loyalty.com : $b customer relationship management in the new era of Internet marketing / $c Frederick Newell.
260 $a New York : $b McGraw-Hill, $c c2000.
300 $a xx, 325 p. ; $c 22 cm.
504 $a Includes bibliographical references (p. 306-317) and index.
650 0 $a Internet marketing. $3 148374
650 0 $a Customer relations. $3 147266