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Be your own brand :a breakthrough fo...

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McNally, David,1946-

Be your own brand :a breakthrough formula for standing out from the crowd /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Be your own brand :/ by David McNally & Karl Speak.
Reminder of title:	a breakthrough formula for standing out from the crowd /
Author:	McNally, David,
other author:	Speak, Karl,
Published:	San Francisco, CA :Berrett-Koehler Publishers,2001.
Description:	x, 148 p. :ill. ;24 cm.
Subject:	Identity (Psychology) -
ISBN:	1576751414 (hbk.) :

Be your own brand :a breakthrough formula for standing out from the crowd /
McNally, David,1946-

Be your own brand :a breakthrough formula for standing out from the crowd /by David McNally & Karl Speak. - San Francisco, CA :Berrett-Koehler Publishers,2001. - x, 148 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 1576751414 (hbk.) :NT640

LCCN: 2001043852Subjects--Topical Terms:

150996
Identity (Psychology)

LC Class. No.: BF697 / .M385 2001

Dewey Class. No.: 158/.1

Be your own brand :a breakthrough formula for standing out from the crowd /
LDR:00631nam _2200193 a_450 001 132822
005 20020928133654.0
008 021022s2002 caua b 001 0 eng d
010 $a 2001043852
020 $a 1576751414 (hbk.) : $c NT640
035 $a 00061928
040 $a DLC $c DLC
042 $a pcc
050 0 0 $a BF697 $b .M385 2001
082 0 0 $a 158/.1 $2 21
092 $a */158.1/M169/2002////095191
100 1 $a McNally, David, $d 1946- $3 150994
245 1 0 $a Be your own brand : $b a breakthrough formula for standing out from the crowd / $c by David McNally & Karl Speak.
260 $a San Francisco, CA : $b Berrett-Koehler Publishers, $c 2001.
300 $a x, 148 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 0 $a Identity (Psychology) $3 150996
650 0 $a Brand name products $v Miscellanea. $3 150997
700 1 $a Speak, Karl, $d 1951- $3 150995

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