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The power of strategic thinking :lock in markets, lock out competitors /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
The power of strategic thinking :/ Michel Robert.
其他題名:
lock in markets, lock out competitors /
作者:
Robert, Michel,
出版者:
New York :McGraw-Hill,c2000.
面頁冊數:
xii, 206 p. :ill. ;24 cm.
標題:
Business planning. -
ISBN:
0071357777 (hbk.) :
The power of strategic thinking :lock in markets, lock out competitors /
Robert, Michel,1941-
The power of strategic thinking :
lock in markets, lock out competitors /Michel Robert. - New York :McGraw-Hill,c2000. - xii, 206 p. :ill. ;24 cm.
Includes bibliographical references (p. 199-202) and index.
Preface -- 1. Do you suffer from competitor obsession? -- 2. Changing the rules of play -- 3. The CEO's dilemma: strategic ambiguity -- 4. Strategic thinking: the essence of competitive advantage -- 5. Driving force: the DNA of strategic thinking -- 6. Crafting and articulating a distinctive strategy -- 7. Areas of excellence: widening your competitive advantage -- 8. The concept of strategic leverage -- 9. Managing your competitor's strategy to your advantage -- 10. Sandbox competition and the rules of war -- 11. The CEO as process leader -- 12. Making strategic thinking a repeatable practice --13. Megachanges that will challenge every company's strategy -- Bibliography -- Index.
ISBN: 0071357777 (hbk.) :NT634
LCCN: 00267086 Subjects--Topical Terms:
147640
Business planning.
LC Class. No.: HD30.28 / .R628 2000
Dewey Class. No.: 658.4/012
The power of strategic thinking :lock in markets, lock out competitors /
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146621
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