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The secrets of word-of-mouth marketi...

Silverman, George,1942-

The secrets of word-of-mouth marketing :how to trigger exponential sales through runaway word of mouth /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The secrets of word-of-mouth marketing :/ by George Silverman.
Reminder of title:	how to trigger exponential sales through runaway word of mouth /
Author:	Silverman, George,
Published:	New York :AMACOM,2001.
Description:	xii, 258 p. ;24 cm.
Notes:	Includes index.
標題:	Word-of-mouth advertising. -
ISBN:	0814470726 (pbk.) :

The secrets of word-of-mouth marketing :how to trigger exponential sales through runaway word of mouth /
Silverman, George,1942-

The secrets of word-of-mouth marketing :how to trigger exponential sales through runaway word of mouth /by George Silverman. - New York :AMACOM,2001. - xii, 258 p. ;24 cm.

Includes index.

ISBN: 0814470726 (pbk.) :NT529

LCCN: 00067635 Subjects--Topical Terms:

152004
Word-of-mouth advertising.

LC Class. No.: HF5827.95 / .R67 2001

Dewey Class. No.: 658.8

The secrets of word-of-mouth marketing :how to trigger exponential sales through runaway word of mouth /
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020 $a 0814470726 (pbk.) : $c NT529
035 $a 00062414
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5827.95 $b .R67 2001
082 0 0 $a 658.8 $2 21
092 $a */658.8/S587/2001////096495
100 1 $a Silverman, George, $d 1942- $3 152003
245 1 4 $a The secrets of word-of-mouth marketing : $b how to trigger exponential sales through runaway word of mouth / $c by George Silverman.
260 $a New York : $b AMACOM, $c 2001.
300 $a xii, 258 p. ; $c 24 cm.
500 $a Includes index.
650 0 $a Word-of-mouth advertising. $3 152004
650 0 $a Marketing. $3 147453

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