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Up close & personal? :customer relat...
~
Gamble, Paul R.
Up close & personal? :customer relationship marketing @ work.
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Up close & personal? :/
其他題名:
customer relationship marketing @ work.
其他作者:
Gamble, Paul R.
出版者:
London :Kogan Page,2003.
面頁冊數:
xii, 382 p. :ill. ;25 cm. +1 CD-ROM (4 3/4 in.)
附註:
Previous ed.: / Paul R. Gamble, Merlin Stone and Neil Woodcock. 1999.
標題:
Relationship marketing. -
ISBN:
0749438312 (hbk.) :
Up close & personal? :customer relationship marketing @ work.
Up close & personal? :
customer relationship marketing @ work. - 2nd ed. / - London :Kogan Page,2003. - xii, 382 p. :ill. ;25 cm. +1 CD-ROM (4 3/4 in.)
Previous ed.: / Paul R. Gamble, Merlin Stone and Neil Woodcock. 1999.
Includes bibliographical references (p. 372-376) and index.
One CD-ROM in pocket attached to inside back cover.
ISBN: 0749438312 (hbk.) :NT1317
Nat. Bib. No.: GBA2-U8112Subjects--Topical Terms:
147565
Relationship marketing.
Dewey Class. No.: 658.8
Up close & personal? :customer relationship marketing @ work.
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