| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Marketbusters :/ Rita Gunther McGrath, Ian C. MacMillan. |
| Reminder of title: |
40 strategic moves that drive exceptional business growth / |
| remainder title: |
40 strategic moves that drive exceptional business growth |
| Author: |
McGrath, Rita Gunther. |
| other author: |
MacMillan, Ian C., |
| Published: |
Boston, Mass. :Harvard Business School Press,c2005. |
| Description: |
viii, 264 p. ;25 cm. |
| Subject: |
Customer relations - Handbooks, manuals, etc. - Management - |
| ISBN: |
1591391237 (hbk.) : |