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Designing and managing a research pr...
~
Polonsky, Michael J.
Designing and managing a research project :a business student's guide /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Designing and managing a research project :/ Michael Jay Polonsky, David S. Waller.
其他題名:
a business student's guide /
作者:
Polonsky, Michael J.
其他作者:
Waller, David S.
出版者:
Thousand Oaks, Calif. :Sage Publications,c2011.
面頁冊數:
xiii, 279 p. :ill. ;26 cm.
標題:
Business - Research -
ISBN:
1412977754 (pbk. : acid-free paper)
ISBN:
9781412977753 (pbk. : acid-free paper) :
Designing and managing a research project :a business student's guide /
Polonsky, Michael J.
Designing and managing a research project :
a business student's guide /Michael Jay Polonsky, David S. Waller. - 2nd ed. - Thousand Oaks, Calif. :Sage Publications,c2011. - xiii, 279 p. :ill. ;26 cm.
Includes bibliographical references and index.
Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
ISBN: 1412977754 (pbk. : acid-free paper)
LCCN: 2010015052Subjects--Topical Terms:
159427
Business
--Research
LC Class. No.: HD30.4 / .P65 2011
Dewey Class. No.: 650.072
Designing and managing a research project :a business student's guide /
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六樓西文書庫 (6th Floor-Western Books)
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