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Designing and managing a research pr...

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Polonsky, Michael J.

Designing and managing a research project :a business student's guide /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Designing and managing a research project :/ Michael Jay Polonsky, David S. Waller.
其他題名:	a business student's guide /
作者:	Polonsky, Michael J.
其他作者:	Waller, David S.
出版者:	Thousand Oaks, Calif. :Sage Publications,c2011.
面頁冊數:	xiii, 279 p. :ill. ;26 cm.
標題:	Business - Research -
ISBN:	1412977754 (pbk. : acid-free paper)
ISBN:	9781412977753 (pbk. : acid-free paper) :

Designing and managing a research project :a business student's guide /
Polonsky, Michael J.

Designing and managing a research project :a business student's guide /Michael Jay Polonsky, David S. Waller. - 2nd ed. - Thousand Oaks, Calif. :Sage Publications,c2011. - xiii, 279 p. :ill. ;26 cm.

Includes bibliographical references and index.

Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.

ISBN: 1412977754 (pbk. : acid-free paper)

LCCN: 2010015052Subjects--Topical Terms:

159427
Business
--Research

LC Class. No.: HD30.4 / .P65 2011

Dewey Class. No.: 650.072

Designing and managing a research project :a business student's guide /
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245 1 0 $a Designing and managing a research project : $b a business student's guide / $c Michael Jay Polonsky, David S. Waller.
250 $a 2nd ed.
260 $a Thousand Oaks, Calif. : $b Sage Publications, $c c2011.
300 $a xiii, 279 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and index.
505 0 $a Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
650 0 $a Business $x Research $x Methodology. $3 159427
700 1 $a Waller, David S. $3 165010

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