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Advertising and promotion :an integr...
~
Hackley, Chris
Advertising and promotion :an integrated marketing communications approach /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Advertising and promotion :/ Chris Hackley.
Reminder of title:
an integrated marketing communications approach /
Author:
Hackley, Chris
Published:
Los Angeles :Sage Publications,c2010.
Description:
xii, 333 p., [8] p. of plates :ill. (some col.) ;24 cm.
標題:
Advertising. -
ISBN:
9781849201452 (bound) :
ISBN:
9781849201469 (pbk.)
Advertising and promotion :an integrated marketing communications approach /
Hackley, Chris
Advertising and promotion :
an integrated marketing communications approach /Chris Hackley. - 2nd ed. - Los Angeles :Sage Publications,c2010. - xii, 333 p., [8] p. of plates :ill. (some col.) ;24 cm.
Includes bibliographical references (p. [311]-322) and index.
ISBN: 9781849201452 (bound) :NT4487
LCCN: 2009932899Subjects--Topical Terms:
147785
Advertising.
LC Class. No.: HF5823 / .H185 2010
Dewey Class. No.: 659.1
Advertising and promotion :an integrated marketing communications approach /
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Advertising and promotion :
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an integrated marketing communications approach /
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Chris Hackley.
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2nd ed.
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Los Angeles :
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Sage Publications,
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c2010.
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xii, 333 p., [8] p. of plates :
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ill. (some col.) ;
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24 cm.
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Includes bibliographical references (p. [311]-322) and index.
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151468
館藏地:
ALL
六樓西文書庫 (6th Floor-Western Books)
出版年:
卷號:
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約人數
備註欄
附件
E15511
六樓西文書庫 (6th Floor-Western Books)
一般借閱
外文書
* 659.1 H122 2010
一般(Normal)
在架
0
5030000-1010017
1 筆 • 頁數 1 •
1
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