Keller, Kevin Lane,1956-

Overview

Works:	2 works in 2 publications in 1 languages

Titles

A framework for marketing management / by: Keller, Kevin Lane,1956-; Kotler, Philip. (Language materials, printed)

Strategic brand management :building, measuring, and managing brand equity / by: Keller, Kevin Lane,1956- (Language materials, printed)

Subjects