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The specialty shophow to create your own unique and profitable retail business /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	The specialty shop/ Dorothy Finell.
其他題名:	how to create your own unique and profitable retail business /
作者:	Finell, Dorothy.
出版者:	New York :AMACOM,c2007.
面頁冊數:	1 online resource (xiii, 226 p.) :ill.
附註:	Includes index.
標題:	Retail trade - Management. -
電子資源:	Click here for online access to this book (查閱全文) (EBSCO eBook)
ISBN:	9780814400623 (electronic bk.)
ISBN:	0814400620 (electronic bk.)
ISBN:	9780814474426
ISBN:	081447442X
ISBN:	1281128848
ISBN:	9781281128843

The specialty shophow to create your own unique and profitable retail business /
Finell, Dorothy.

The specialty shophow to create your own unique and profitable retail business /[electronic resource] :Dorothy Finell. - 1st ed. - New York :AMACOM,c2007. - 1 online resource (xiii, 226 p.) :ill.

Includes index.

Planning your business -- Ambience, d歋cor, and display -- Location, location, location -- Creating mini-boutiques -- Finances -- Customer service, and hiring and training personnel -- Marketing, advertising, and promoting -- Bringing the community inside -- Your grand opening.

Nearly 2 million small specialty shops start up yearly in the US alone; more than 1.2 million already exist. More than 585,000 go out of business yearly. 900,000 shops are owned by women. These figures from the US Census Bureau point to the huge number of individuals entering this market and how desperately many of them need help to succeed. They also show that both men and women are a strong audience for the book. This book is presented in a very attractive package, with great photos. It is written in a warm, personal writing style. Interviews with and advice from 37 successful shop owners are unique.

ISBN: 9780814400623 (electronic bk.)

UkSubjects--Topical Terms:

153355
Retail trade
--Management.Index Terms--Genre/Form:

172687
Electronic books.

LC Class. No.: HF5429 / .F497 2007eb

Dewey Class. No.: 658.8/7

The specialty shophow to create your own unique and profitable retail business /
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