| 紀錄類型: |
書目-語言資料,印刷品
: 單行本
|
| 正題名/作者: |
Shoppernomics :/ Roddy Mullin and Colin Harper. |
| 其他題名: |
how to shorten and focus the shoppers' routes to purchase / |
| 作者: |
Mullin, Roddy. |
| 其他作者: |
Harper, Colin, |
| 出版者: |
Farnham, Surrey, England ;Gower,c2014. |
| 面頁冊數: |
x, 318 p. :ill. ;25 cm. |
| 標題: |
Communication in marketing. - |
| ISBN: |
9781472424853 (hardback : alk. paper) : |