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International business strategy :theory and practice /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	International business strategy :/ edited by Peter J. Buckley and Pervez N. Ghauri.
其他題名:	theory and practice /
其他作者:	Buckley, Peter J.,
出版者:	London ;Routledge,2015.
面頁冊數:	xii, 664 p. :ill. ;25 cm.
標題:	International business enterprises - Cross-cultural studies - Management -
ISBN:	9780415624701 (paperback) :
ISBN:	0415624703 (paperback)
ISBN:	9780415624695 (hardback)
ISBN:	041562469X (hardback)

International business strategy :theory and practice /
International business strategy :theory and practice /edited by Peter J. Buckley and Pervez N. Ghauri. - London ;Routledge,2015. - xii, 664 p. :ill. ;25 cm.

Includes bibliographical references and index.

"With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one market in the next? Can firms pursue internationalization on several fronts at the same time? How should firms handle cultural and institutional differences between markets? This textbook provides students with the core research in international business and strategy, including organization, efficiency, external relationships and the challenges found in an increasingly multicultural world. Each part begins with a presentation of the issues and controversies faced in that particular area, followed by a synthesis of the research which provides avenues for future research. To facilitate and encourage further debate and learning, each part also includes at least one original case study. Compiled by two of the World's leading scholars of international business, and supplemented with critical commentaries and a range of integrative case studies, this comprehensive textbook provides advanced students of international business and strategy with a resource that will be invaluable in their studies and beyond"--

ISBN: 9780415624701 (paperback) :NT1688

LCCN: 2014024753Subjects--Topical Terms:

1000089537
International business enterprises
--Management--Cross-cultural studies

LC Class. No.: HD62.4 / .I5496 2015

Dewey Class. No.: 658/.049

International business strategy :theory and practice /
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020 $a 9780415624701 (paperback) : $c NT1688
020 $a 0415624703 (paperback)
020 $a 9780415624695 (hardback)
020 $a 041562469X (hardback)
020 $z 9781315848365 (ebook)
035 $a 2014024753
040 $a DLC $b eng $c DLC $d DLC
042 $a pcc
050 0 0 $a HD62.4 $b .I5496 2015
082 0 0 $a 658/.049 $2 23
245 0 0 $a International business strategy : $b theory and practice / $c edited by Peter J. Buckley and Pervez N. Ghauri.
260 $a London ; $a New York : $b Routledge, $c 2015.
300 $a xii, 664 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
520 $a "With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one market in the next? Can firms pursue internationalization on several fronts at the same time? How should firms handle cultural and institutional differences between markets? This textbook provides students with the core research in international business and strategy, including organization, efficiency, external relationships and the challenges found in an increasingly multicultural world. Each part begins with a presentation of the issues and controversies faced in that particular area, followed by a synthesis of the research which provides avenues for future research. To facilitate and encourage further debate and learning, each part also includes at least one original case study. Compiled by two of the World's leading scholars of international business, and supplemented with critical commentaries and a range of integrative case studies, this comprehensive textbook provides advanced students of international business and strategy with a resource that will be invaluable in their studies and beyond"-- $c Provided by publisher.
650 0 $a International business enterprises $x Management $v Cross-cultural studies $v Case studies. $3 1000089537
650 0 $a International trade $v Case studies. $3 1000089538
700 1 $a Buckley, Peter J., $d 1949- $3 162657
700 1 $a Ghauri, Pervez N., $d 1948- $3 1000089536