| 紀錄類型: |
書目-語言資料,印刷品
: 單行本
|
| 正題名/作者: |
Direct, digital & data-driven marketing // Lisa Spiller. |
| 其他題名: |
Direct, digital and data-driven marketing |
| 作者: |
Spiller, Lisa. |
| 出版者: |
Los Angeles :SAGE,c2020. |
| 面頁冊數: |
xxviii, 752 p. :ill. (some col.), maps, ports. ;25 cm. |
| 標題: |
Direct marketing. - |
| ISBN: |
9781529708189 (bound) |
| ISBN: |
1529708184 (bound) |
| ISBN: |
9781529708172 (pbk.) : |
| ISBN: |
1529708176 (pbk.) |
| ISBN: |
9781529712292 (ePub ebk.) |