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Beyond customer satisfaction to cust...

Bhote, Keki R.,1925-

Beyond customer satisfaction to customer loyalty :the key to greater profitability /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Beyond customer satisfaction to customer loyalty :/ Keki R. Bhote.
其他題名:	the key to greater profitability /
作者:	Bhote, Keki R.,
出版者:	New York :American Management Association,c1996.
面頁冊數:	x, 148 p. :ill. ;22 cm.
叢書名:	AMA management briefing
標題:	Consumer satisfaction. -
ISBN:	0814423620 (pbk.) :

Beyond customer satisfaction to customer loyalty :the key to greater profitability /
Bhote, Keki R.,1925-

Beyond customer satisfaction to customer loyalty :the key to greater profitability /Keki R. Bhote. - New York :American Management Association,c1996. - x, 148 p. :ill. ;22 cm. - AMA management briefing.

Includes bibliographical references (p. 146-147).

ISBN: 0814423620 (pbk.) :NT954

LCCN: 96035335 //r98Subjects--Topical Terms:

147265
Consumer satisfaction.

LC Class. No.: HF5415.5 / .B486 1996

Dewey Class. No.: 658.8/12

Beyond customer satisfaction to customer loyalty :the key to greater profitability /
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245 1 0 $a Beyond customer satisfaction to customer loyalty : $b the key to greater profitability / $c Keki R. Bhote.
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300 $a x, 148 p. : $b ill. ; $c 22 cm.
440 0 $a AMA management briefing
504 $a Includes bibliographical references (p. 146-147).
650 0 $a Consumer satisfaction. $3 147265
650 0 $a Customer services. $3 147477
650 0 $a Customer relations. $3 147266
650 0 $a Customer loyalty. $3 148581