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Electronic marketing :integrating electronic resources into the marketing process /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Electronic marketing :/ Joel Reedy, Shauna Schullo.
其他題名:	integrating electronic resources into the marketing process /
作者:	Reedy, Joel.
其他作者:	Schullo, Shauna.
出版者:	Mason, OH :Thomson/South-Western,c2004.
面頁冊數:	xxii, 570 p. :ill. ;28 cm.
標題:	Telemarketing. -
ISBN:	0324175957 (pbk.) :

Electronic marketing :integrating electronic resources into the marketing process /
Reedy, Joel.

Electronic marketing :integrating electronic resources into the marketing process /Joel Reedy, Shauna Schullo. - 2nd ed. - Mason, OH :Thomson/South-Western,c2004. - xxii, 570 p. :ill. ;28 cm.

Includes bibliographical references and index.

ISBN: 0324175957 (pbk.) :NT2650

LCCN: 99064779 Subjects--Topical Terms:

152249
Telemarketing.

LC Class. No.: HF5415.1265 / .R44 2000

Dewey Class. No.: 658.8

Electronic marketing :integrating electronic resources into the marketing process /
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245 1 0 $a Electronic marketing : $b integrating electronic resources into the marketing process / $c Joel Reedy, Shauna Schullo.
250 $a 2nd ed.
260 $a Mason, OH : $b Thomson/South-Western, $c c2004.
300 $a xxii, 570 p. : $b ill. ; $c 28 cm.
504 $a Includes bibliographical references and index.
650 0 $a Telemarketing. $3 152249
650 0 $a Internet marketing. $3 148374
700 1 $a Schullo, Shauna. $3 157676