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American businesses in China :balanc...
~
China
American businesses in China :balancing culture and communication /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
American businesses in China :/ Nancy Lynch Street and Marilyn J. Matelski.
其他題名:
balancing culture and communication /
作者:
Street, Nancy Lynch.
其他作者:
Matelski, Marilyn J.,
出版者:
Jefferson, N. C. :McFarland & Co.,2003.
面頁冊數:
xii, 288 p. ;23 cm.
標題:
Corporations, American - China. -
標題:
China - Economic conditions - 2000- -
ISBN:
0786415444 (pbk. : softcover : alk. paper) :
American businesses in China :balancing culture and communication /
Street, Nancy Lynch.
American businesses in China :
balancing culture and communication /Nancy Lynch Street and Marilyn J. Matelski. - Jefferson, N. C. :McFarland & Co.,2003. - xii, 288 p. ;23 cm.
Includes bibliographical references and index.
The Chinese weltanschauung -- The changing Chinese consumer -- Issues in globalization -- Case study : the evolution of educational programs and exchanges in China -- Case study : two art exhibitions cross the Pacific -- Case study : General Electric and "Sesame Street -- Case study : the Holiday Inn network in China -- Case study : DaimlerChrysler -- Case study : the Foxboro Company -- Final thoughts : getting to yes between East and West.
ISBN: 0786415444 (pbk. : softcover : alk. paper) :NT1263
LCCN: 2002152807Subjects--Topical Terms:
157950
Corporations, American
--China.Subjects--Geographical Terms:
157948
China
--Economic conditions--2000-
LC Class. No.: HD2910 / .S74 2003
Dewey Class. No.: 338.8/8973051
American businesses in China :balancing culture and communication /
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