紀錄類型: |
書目-語言資料,印刷品
: 單行本
|
正題名/作者: |
Strategic market relationships :/ Bill Donaldson, Tom O'Toole. |
其他題名: |
from strategy to implementation / |
作者: |
Donaldson, Bill, |
其他作者: |
O'Toole, Tom, |
出版者: |
Chicester, West Sussex, England ;Wiley,c2002. |
面頁冊數: |
xiii, 288 p. :ill. ;24 cm. |
標題: |
Relationship marketing. - |
電子資源: |
http://www.loc.gov/catdir/bios/wiley043/2001045658.html |
電子資源: |
http://www.loc.gov/catdir/description/wiley036/2001045658.html |
電子資源: |
http://www.loc.gov/catdir/toc/wiley021/2001045658.html |
ISBN: |
0471494437 (pbk.) |