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Marketing research :the impact of the Internet /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Marketing research :/ Carl McDaniel, Jr., Roger Gates.
其他題名:	the impact of the Internet /
作者:	McDaniel, Carl D.
其他作者:	Gates, Roger H.,
出版者:	Cincinnati, Ohio :South-Western,c2002
面頁冊數:	xxxii, 682, 36, 9 p. :col. ill. ;26 cm. +1 computer optical disc (4 3/4 in.)
附註:	Rev. ed. of: Contemporary marketing research. 4th. c1999.
標題:	Marketing research. -
ISBN:	0324131666 (bound : core text with student CD)
ISBN:	0324067976 (bound : core text with student CD and InfoTrac)
ISBN:	0324129688 (bound : core text only)
ISBN:	032412581X (student CD only)

Marketing research :the impact of the Internet /
McDaniel, Carl D.

Marketing research :the impact of the Internet /Carl McDaniel, Jr., Roger Gates. - 5th ed. - Cincinnati, Ohio :South-Western,c2002 - xxxii, 682, 36, 9 p. :col. ill. ;26 cm. +1 computer optical disc (4 3/4 in.)

Rev. ed. of: Contemporary marketing research. 4th. c1999.

Includes bibliographical references (p. 26-36 of 3rd group) and index.

ISBN: 0324131666 (bound : core text with student CD)NT3466Subjects--Topical Terms:

148579
Marketing research.

LC Class. No.: HF5415.2 / .M382 2002

Dewey Class. No.: 658.8/3

Marketing research :the impact of the Internet /
LDR:00865nam _2200205a _450 001 137437
008 041116s2002 ohua 001 0 eng
020 $a 0324131666 (bound : core text with student CD) $c NT3466
020 $a 0324067976 (bound : core text with student CD and InfoTrac)
020 $a 0324129688 (bound : core text only)
020 $a 032412581X (student CD only)
035 $a 00080784
040 $a DLC $c DLC
050 0 0 $a HF5415.2 $b .M382 2002
082 0 0 $a 658.8/3 $2 21
100 1 $a McDaniel, Carl D. $3 155589
245 1 0 $a Marketing research : $b the impact of the Internet / $c Carl McDaniel, Jr., Roger Gates.
250 $a 5th ed.
260 $a Cincinnati, Ohio : $b South-Western, $c c2002
300 $a xxxii, 682, 36, 9 p. : $b col. ill. ; $c 26 cm. + $e 1 computer optical disc (4 3/4 in.)
500 $a Rev. ed. of: Contemporary marketing research. 4th. c1999.
504 $a Includes bibliographical references (p. 26-36 of 3rd group) and index.
650 0 $a Marketing research. $3 148579
700 1 $a Gates, Roger H., $d 1942- $3 161591
700 1 $a McDaniel, Carl D. $t Contemporary marketing research. $3 161592

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