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Emerging trends, threats, and opport...

Czinkota, Michael R.

Emerging trends, threats, and opportunities in international marketing :what executives need to know /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Emerging trends, threats, and opportunities in international marketing :/ Michael R. Czinkota, Ilkka A. Ronkainen and Masaaki Kotabe.
其他題名:	what executives need to know /
作者:	Czinkota, Michael R.
其他作者:	Kotabe, Masaaki.
出版者:	New York :Business Expert Press,2009.
面頁冊數:	xxi, 378 p. :ill. ;23 cm.
標題:	Export marketing. -
ISBN:	1606490354 (pbk.)
ISBN:	1606490362 (e-book)
ISBN:	9781606490358 (pbk.) :
ISBN:	9781606490365 (e-book)

Emerging trends, threats, and opportunities in international marketing :what executives need to know /
Czinkota, Michael R.

Emerging trends, threats, and opportunities in international marketing :what executives need to know /Michael R. Czinkota, Ilkka A. Ronkainen and Masaaki Kotabe. - 1st ed. - New York :Business Expert Press,2009. - xxi, 378 p. :ill. ;23 cm. - International business collection,1948-2752. - International business collection.

Includes bibliographical references and index.

ISBN: 1606490354 (pbk.)Subjects--Topical Terms:

154816
Export marketing.

LC Class. No.: HF1416 / .C94 2009

Dewey Class. No.: 658.848

Emerging trends, threats, and opportunities in international marketing :what executives need to know /
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