南開科技大學圖書館 |

Language: English

南開科技大學

圖書館首頁

編目中圖書申請

Login

Back

Switch To: Labeled | MARC Mode | ISBD

Persuasive imagery :a consumer response perspective /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Persuasive imagery :/ edited by Linda M. Scott, Rajeev Batra.
Reminder of title:	a consumer response perspective /
其他作者:	Scott, Linda M.
出版者:	Mahwah, N.J. :Lawrence Erlbaum Associates,2003.
面頁冊數:	xxi, 436 p. :ill. (some col.) ;24 cm.
叢書名:	Advertising and consumer psychology
標題:	Imagery (Psychology) -
ISBN:	0805842020 (hbk. : alk. paper) :

Persuasive imagery :a consumer response perspective /
Persuasive imagery :a consumer response perspective /edited by Linda M. Scott, Rajeev Batra. - Mahwah, N.J. :Lawrence Erlbaum Associates,2003. - xxi, 436 p. :ill. (some col.) ;24 cm. - Advertising and consumer psychology.

Includes bibliographical references and indexes.

ISBN: 0805842020 (hbk. : alk. paper) :NT3159

LCCN: 2002021630Subjects--Topical Terms:

157513
Imagery (Psychology)

LC Class. No.: BF367 / .P464 2003

Dewey Class. No.: 153.8/52

Persuasive imagery :a consumer response perspective /
LDR:00720nam _22002174a_450 001 135634
003 DLC
005 20031106144237.0
008 020313s2003 njua b 001 0 eng
010 $a 2002021630
020 $a 0805842020 (hbk. : alk. paper) : $c NT3159
035 $a 00073609
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a BF367 $b .P464 2003
082 0 0 $a 153.8/52 $2 21
092 $a */153.852/P467/2003////E01714
245 0 0 $a Persuasive imagery : $b a consumer response perspective / $c edited by Linda M. Scott, Rajeev Batra.
260 $a Mahwah, N.J. : $b Lawrence Erlbaum Associates, $c 2003.
300 $a xxi, 436 p. : $b ill. (some col.) ; $c 24 cm.
440 0 $a Advertising and consumer psychology
504 $a Includes bibliographical references and indexes.
650 0 $a Imagery (Psychology) $3 157513
650 0 $a Persuasion (Psychology) $3 150889
650 0 $a Advertising $x Psychological aspects. $3 157514
700 1 $a Scott, Linda M. $3 157512
700 1 $a Batra, Rajeev. $3 152437

館藏地: 出版年: 卷號:

館藏

此限制條件找不到符合的館藏，請您更換限制條件。

Reviews

Add a review and share your thoughts with other readers

Save to Personal ReadLists

Export a biliographic

pickup library

Change password

Login