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Enterprise guide to gaining business value from mobile technologies

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Enterprise guide to gaining business value from mobile technologies/ Adam Kornak, Jorn Teutloff and Michael Welin-Berger.
作者:	Kornak, Adam.
其他作者:	Teutloff, Jorn.
出版者:	Hoboken, NJ :Wiley,2004.
面頁冊數:	1 online resource (1 v.)
標題:	Mobile commerce. -
電子資源:	Click here for online access to this book (查閱全文) (EBSCO eBook)
ISBN:	0764575732 (electronic bk.)
ISBN:	9780764575730 (electronic bk.)
ISBN:	9780471237624 (pbk.)
ISBN:	0471237620 (pbk.)
ISBN:	1280350547
ISBN:	9781280350542

Enterprise guide to gaining business value from mobile technologies
Kornak, Adam.

Enterprise guide to gaining business value from mobile technologies[electronic resource] /Adam Kornak, Jorn Teutloff and Michael Welin-Berger. - Hoboken, NJ :Wiley,2004. - 1 online resource (1 v.)

Includes bibliographical references and index.

Introduction to mobile and wireless technologies -- Wireless and mobility defined -- The driving forces of mobile's growth -- Mobile devices showcase -- Wireless networks overview -- Opportunity identification and case studies -- The value web framework -- The wireless value web -- The three functional domains -- Communication -- Information -- Commerce -- Microsoft and CGE & Y case studies -- Strategy formulation and implementation methodology -- Developing a mobile/wireless solution -- Methodology for building the solution.

* This is the first book to deliver specific guidelines for integrating mobile and wireless technologies into a business organization to enhance business processes, reduce operating expenses, or produce additional revenue streams* Builds off the material from Cap Gemini Ernst & Young Guide to Wireless Enterprise Application Architecture (0-471-20951-1), which described how to build a wireless enterprise application architecture for optimum performance* Presents a proprietary, step-by-step methodology that shows how to identify opportunities to integrate mobile technologies into an organization.

ISBN: 0764575732 (electronic bk.)

OverDrive, Inc.http://www.overdrive.comSubjects--Topical Terms:

161570
Mobile commerce.
Index Terms--Genre/Form:

172687
Electronic books.

LC Class. No.: HF5548.34 / K67 2004eb

Dewey Class. No.: 338.064

Enterprise guide to gaining business value from mobile technologies
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