南開科技大學圖書館 |

Language: 繁體中文

說明(常見問題)

南開科技大學

圖書館首頁

編目中圖書申請

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

Free gift inside!forget the customer...

Brown, Stephen,1955 March 23-

Free gift inside!forget the customer ; develop marketease /

紀錄類型:	書目-電子資源 : 單行本
正題名/作者:	Free gift inside!/ Stephen Brown.
其他題名:	forget the customer ; develop marketease /
作者:	Brown, Stephen,
出版者:	Chichester :Capstone,2003.
面頁冊數:	1 online resource (vi, 294 p.)
標題:	Marketing. -
電子資源:	Click here for online access to this book (查閱全文) (EBSCO eBook)
ISBN:	1841126020 (electronic bk.)
ISBN:	9781841126029 (electronic bk.)

Free gift inside!forget the customer ; develop marketease /
Brown, Stephen,1955 March 23-

Free gift inside!forget the customer ; develop marketease /[electronic resource] :Stephen Brown. - Chichester :Capstone,2003. - 1 online resource (vi, 294 p.)

Includes bibliographical references and index.

FREE GIFT INSIDE!!; CONTENTS; Free Gifts; Preface Got them old, B1-B2, US visitors' visa blues; Lesson 1 How to win business and infuriate people; Lesson 2 How to cope with canny customers; Lesson 3 How to handle how-to marketing books; Lesson 4 How to trump the trick-or-treat; Lesson 5 How to employ exclusivity effectively; Lesson 6 How to amplify; Lesson 7 How to sell sham secrets; Lesson 8 How to entertain when entertainment is everywhere; Lesson 9 How to do a Harry Potter; Lesson 10 How to get out of jail free; Lesson 11 How to bait the marketing mousetrap; Notes and references.

Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer.* Based on the article 'Torment Your Customers (They'll Love It' which Harvard Busines Review chose as one of 2002's Six Breakthrough Ideas* A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing.

ISBN: 1841126020 (electronic bk.)

OverDrive, Inc.http://www.overdrive.comSubjects--Topical Terms:

147453
Marketing.
Index Terms--Genre/Form:

172687
Electronic books.

LC Class. No.: HF5414 / .B76 2003eb

Dewey Class. No.: 658.8

Free gift inside!forget the customer ; develop marketease /
LDR:02701nmm 2200385Ia 4500 001 1000047008
005 20140814074212.0
006 m o d
007 cr cnu---unuuu
008 040219s2003 enk ob 001 0 eng d
019 $a 55999167 $a 62501627 $a 647785855 $a 793542430
020 $a 1841126020 (electronic bk.)
020 $a 9781841126029 (electronic bk.)
020 $z 1841125466
035 $a (OCoLC)54449137 $z (OCoLC)55999167 $z (OCoLC)62501627 $z (OCoLC)647785855 $z (OCoLC)793542430
035 $a ocm54449137
037 $b OverDrive, Inc. $n http://www.overdrive.com
040 $a N$T $b eng $c N$T $d YDXCP $d OCLCG $d OCLCQ $d MHW $d OCLCQ $d OCLCA $d TNF $d TEFOD $d IDEBK $d EBLCP $d E7B $d OCLCA $d OCLCQ $d OCLCA $d OCLCF $d DEBSZ
049 $a MAIN{me_controlnum}
050 4 $a HF5414 $b .B76 2003eb
072 7 $a BUS $x 043000 $2 bisacsh
072 7 $a BUS $x 078000 $2 bisacsh
082 0 4 $a 658.8 $2 22
100 1 $a Brown, Stephen, $d 1955 March 23- $3 1000065231
245 1 0 $a Free gift inside! $h [electronic resource] : $b forget the customer ; develop marketease / $c Stephen Brown.
260 $a Chichester : $b Capstone, $c 2003.
300 $a 1 online resource (vi, 294 p.)
504 $a Includes bibliographical references and index.
505 0 $a FREE GIFT INSIDE!!; CONTENTS; Free Gifts; Preface Got them old, B1-B2, US visitors' visa blues; Lesson 1 How to win business and infuriate people; Lesson 2 How to cope with canny customers; Lesson 3 How to handle how-to marketing books; Lesson 4 How to trump the trick-or-treat; Lesson 5 How to employ exclusivity effectively; Lesson 6 How to amplify; Lesson 7 How to sell sham secrets; Lesson 8 How to entertain when entertainment is everywhere; Lesson 9 How to do a Harry Potter; Lesson 10 How to get out of jail free; Lesson 11 How to bait the marketing mousetrap; Notes and references.
520 $a Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer.* Based on the article 'Torment Your Customers (They'll Love It' which Harvard Busines Review chose as one of 2002's Six Breakthrough Ideas* A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing.
588 $a Description based on print version record.
650 0 $a Marketing. $3 147453
650 7 $a BUSINESS & ECONOMICS $x Marketing $x General. $2 bisacsh $3 1000062216
650 7 $a BUSINESS & ECONOMICS $x Distribution. $2 bisacsh $3 1000062217
650 7 $a Electronic books. $3 170701
655 4 $a Electronic books. $2 local. $3 172687
776 0 8 $i Print version: $a Brown, Stephen, 1955- $t Free gift inside!. $d Chichester : Capstone, 2003 $z 1841125466 $w (OCoLC)52358132
856 4 0 $3 EBSCOhost $u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=103183 $z Click here for online access to this book (查閱全文) (EBSCO eBook)
938 $a YBP Library Services $b YANK $n 2360726
938 $a ebrary $b EBRY $n ebr10301484
938 $a EBL - Ebook Library $b EBLB $n EBL164860
938 $a EBSCOhost $b EBSC $n 103183

館藏地: 出版年: 卷號:

館藏

此限制條件找不到符合的館藏，請您更換限制條件。

建立或儲存個人書籤

書目轉出

取書館別