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The power of strategy innovationa new way of linking creativity and strategic planning to discover great business opportunities /
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
The power of strategy innovation/ Robert E. Johnston, Jr., J. Douglas Bate.
其他題名:
a new way of linking creativity and strategic planning to discover great business opportunities /
作者:
Johnston, Robert E.
other author:
Bate, J. Douglas.
Published:
New York :AMACOM,�003.
Description:
1 online resource (xviii, 286 pages) :illustrations
Subject:
Strategic planning. -
Online resource:
Click here for online access to this book (查閱全文) (EBSCO eBook)
ISBN:
0814427499 (electronic bk.)
ISBN:
9780814427491 (electronic bk.)
ISBN:
0814407684
ISBN:
9780814407684
The power of strategy innovationa new way of linking creativity and strategic planning to discover great business opportunities /
Johnston, Robert E.
The power of strategy innovation
a new way of linking creativity and strategic planning to discover great business opportunities /[electronic resource] :Robert E. Johnston, Jr., J. Douglas Bate. - New York :AMACOM,�003. - 1 online resource (xviii, 286 pages) :illustrations
Includes bibliographical references (pages 279-282) and index.
Strategy meets innovation -- Strategy innovation is managing the future -- Strategy innovation is not strategic planning -- The discovery process -- The discovery process : the Moen story -- The discovery process : staging phase -- The discovery process : aligning phase -- The discovery process : exploring phase -- The discovery process : creating phase -- The discovery process : mapping phase -- Maximizing the discovery process -- Formalizing a strategy innovation system -- Epilogue: the future of strategy innovation.
Strategic planning sounds business-as-usual dull, while innovation conjures up images of corporate vision and risk-taking. The truth is, the two must be brought together for companies to excel in dynamic markets. The Power of Strategy Innovation presents a five-step Discovery Process for staging, aligning, exploring, creating, and mapping the paths between analytical, numbers-oriented, day-to-day planning and market-centric, discovery-driven innovation that focuses on the future. The book is based on the authors' 32 years of experience consulting to major organizations, and is supplemented by.
ISBN: 0814427499 (electronic bk.)
Source: CL0500000080Safari Books OnlineSubjects--Topical Terms:
146621
Strategic planning.
Index Terms--Genre/Form:
172687
Electronic books.
LC Class. No.: HD30.28 / .J657 2003eb
Dewey Class. No.: 658.4/012
The power of strategy innovationa new way of linking creativity and strategic planning to discover great business opportunities /
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