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Shoppernomics :how to shorten and focus the shoppers' routes to purchase /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Shoppernomics :/ Roddy Mullin and Colin Harper.
其他題名:	how to shorten and focus the shoppers' routes to purchase /
作者:	Mullin, Roddy.
其他作者:	Harper, Colin,
出版者:	Farnham, Surrey, England ;Gower,c2014.
面頁冊數:	x, 318 p. :ill. ;25 cm.
標題:	Communication in marketing. -
ISBN:	9781472424853 (hardback : alk. paper) :

Shoppernomics :how to shorten and focus the shoppers' routes to purchase /
Mullin, Roddy.

Shoppernomics :how to shorten and focus the shoppers' routes to purchase /Roddy Mullin and Colin Harper. - Farnham, Surrey, England ;Gower,c2014. - x, 318 p. :ill. ;25 cm.

Includes bibliographical references and index.

ISBN: 9781472424853 (hardback : alk. paper) :NT3335

LCCN: 2014005082Subjects--Topical Terms:

153067
Communication in marketing.

LC Class. No.: HF5415.123 / .M85 2014

Dewey Class. No.: 658.8/342

Shoppernomics :how to shorten and focus the shoppers' routes to purchase /
LDR:00723cam a2200205 a 450 001 1000056313
005 20150227135628.0
008 140428s2014 enka b 001 0 eng
010 $a 2014005082
020 $a 9781472424853 (hardback : alk. paper) : $c NT3335
020 $z 9781472424860 (ebook)
020 $z 9781472424877 (epub)
035 $a 18131685
040 $a DLC $b eng $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415.123 $b .M85 2014
082 0 0 $a 658.8/342 $2 23
100 1 $a Mullin, Roddy. $3 1000083445
245 1 0 $a Shoppernomics : $b how to shorten and focus the shoppers' routes to purchase / $c Roddy Mullin and Colin Harper.
260 # $a Farnham, Surrey, England ; $a Burlington, VT : $b Gower, $c c2014.
300 $a x, 318 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 # 0 $a Communication in marketing. $3 153067
650 # 0 $a Consumer behavior. $3 146707
650 # 0 $a Consumers $x Research. $3 147765
650 # 0 $a Sales promotion. $3 151955
700 1 # $a Harper, Colin, $d 1948- $3 1000083446

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1 筆 • 頁數 1 •
1

典藏地名稱

館藏流通類別

E16892

六樓西文書庫 (6th Floor-Western Books)

一般借閱

外文書

* 658.8342 M959 2014

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0

5030000-1030015

1 筆 • 頁數 1 •
1

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