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Strategic management :an executive perspective /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Strategic management :/ Cornelis A. de Kluyver and John A. Pearce II.
其他題名:	an executive perspective /
作者:	De Kluyver, Cornelis A.,
其他作者:	Pearce, John A.,
出版者:	New York :Business Expert Press,2015.
面頁冊數:	xiii, 255 p. :ill. ;23 cm.
標題:	Strategic planning. -
ISBN:	9781631570735 (paperback) :
ISBN:	1631570730 (paperback)
ISBN:	9781631570742 (electronic bk.)
ISBN:	1631570749 (electronic bk.)

Strategic management :an executive perspective /
De Kluyver, Cornelis A.,

Strategic management :an executive perspective /Cornelis A. de Kluyver and John A. Pearce II. - 1st ed. - New York :Business Expert Press,2015. - xiii, 255 p. :ill. ;23 cm. - Strategic management collection,2150-9611. - Strategic management collection..

Includes bibliographical references (p. [233]-244) and index.

1. What is strategy? -- 2. Strategy and performance -- 3. Analyzing the external strategic environment -- 4. Analyzing an industry -- 5. Analyzing a company's strategic resource base -- 6. Formulating business unit strategy -- 7. Business unit strategy: contexts and special dimensions -- 8. Global strategy, fundamentals -- 9. Global strategy, adapting the business model -- 10. The board's role in strategic management -- Notes -- Index.

The principal objectives of this book are to assist practicing managers in preparing to assume executive responsibilities and to introduce MBA and Executive MBA students to an executive perspective on strategic management. Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies reflect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a firm to a leadership position. Knowing where to go and finding carefully considered, creative ways of getting there are the hallmarks of successful strategy. Perhaps even more important to success is the ability to effectively implement a chosen strategy --marshaling the right resources and talent, creating a functional organizational structure, fostering a beneficial corporate culture and providing appropriate incentives.

ISBN: 9781631570735 (paperback) :NT1341Subjects--Topical Terms:

147549
Strategic planning.

LC Class. No.: HD30.28 / .D457 2015

Strategic management :an executive perspective /
LDR:02463cam a2200253 a 450 001 1000056383
003 OCoLC
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020 $a 9781631570735 (paperback) : $c NT1341
020 $a 1631570730 (paperback)
020 $a 9781631570742 (electronic bk.)
020 $a 1631570749 (electronic bk.)
035 $a (OCoLC)908112011
035 $a ocn908112011
040 $a NJM $b eng $c NJM $d NJM $d YDXCP
050 # 4 $a HD30.28 $b .D457 2015
100 1 $a De Kluyver, Cornelis A., $e author. $3 1000083612
245 1 0 $a Strategic management : $b an executive perspective / $c Cornelis A. de Kluyver and John A. Pearce II.
250 $a 1st ed.
260 # $a New York : $b Business Expert Press, $c 2015.
300 $a xiii, 255 p. : $b ill. ; $c 23 cm.
490 1 $a Strategic management collection, $x 2150-9611
504 $a Includes bibliographical references (p. [233]-244) and index.
505 0 # $a 1. What is strategy? -- 2. Strategy and performance -- 3. Analyzing the external strategic environment -- 4. Analyzing an industry -- 5. Analyzing a company's strategic resource base -- 6. Formulating business unit strategy -- 7. Business unit strategy: contexts and special dimensions -- 8. Global strategy, fundamentals -- 9. Global strategy, adapting the business model -- 10. The board's role in strategic management -- Notes -- Index.
520 3 $a The principal objectives of this book are to assist practicing managers in preparing to assume executive responsibilities and to introduce MBA and Executive MBA students to an executive perspective on strategic management. Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies reflect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a firm to a leadership position. Knowing where to go and finding carefully considered, creative ways of getting there are the hallmarks of successful strategy. Perhaps even more important to success is the ability to effectively implement a chosen strategy --marshaling the right resources and talent, creating a functional organizational structure, fostering a beneficial corporate culture and providing appropriate incentives.
650 # 0 $a Strategic planning. $3 147549
700 1 # $a Pearce, John A., $e author. $3 1000083613
830 0 $a Strategic management collection. $x 2150-9611 $3 1000083614