• Brand gender :increasing brand equity through brand personality /
  • 紀錄類型: 書目-語言資料,印刷品 : 單行本
    正題名/作者: Brand gender :/ Theo Lieven.
    其他題名: increasing brand equity through brand personality /
    Author: Lieven, Theo.
    Published: Cham, Switzerland :Palgrave Macmillan,c2018.
    Description: xx,265 p. :ill. ;22 cm.
    Subject: Brand name products. -
    ISBN: 3319602187 (hbk.) :
    ISBN: 9783319602189 (hbk.)
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  • 1 records • Pages 1 •
 
E18624 六樓西文書庫 (6th Floor-Western Books) 一般借閱 外文書 * 658.827 L722 2018 一般(Normal) On shelf 0 5030000-1060011
  • 1 records • Pages 1 •
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