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A practical introduction to mixed methods for business & management /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	A practical introduction to mixed methods for business & management // Pat Bazeley.
其他題名:	Practical introduction to mixed methods for business and management
作者:	Bazeley, Patricia.
出版者:	Los Angeles ;Sage,c2019.
面頁冊數:	vii, 123 p. :ill. ;25 cm.
標題:	Business - Research -
ISBN:	9781526462497 (pbk.) :
ISBN:	1526462494 (pbk.)
ISBN:	9781526462480 (bound)
ISBN:	1526462486 (bound)
ISBN:	9781526462909 (ebk.)

A practical introduction to mixed methods for business & management /
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100 1 $a Bazeley, Patricia. $3 1000121822
245 1 2 $a A practical introduction to mixed methods for business & management / $c Pat Bazeley.
246 3 # $a Practical introduction to mixed methods for business and management
260 # $a Los Angeles ; $a London [UK] : $b Sage, $c c2019.
300 $a vii, 123 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. [111]-120) and index.
505 0 # $a Machine generated contents note: 1.Foundations -- Mixed methods exemplified in classic and recent studies -- Introduction -- What is mixed methods research? -- Mixed methods research as a third methodological movement -- Mixed methods in business and management research -- Uses and benefits of mixed methods -- Taking stock: What have we learned so far? -- Going further: philosophical foundations and debates -- Ontological and epistemological perspectives -- Paradigms, methodology, and methods -- Chapter summary -- Questions for review and discussion -- Writing about foundations -- 2.Developing a mixed methods study -- Trip hazards in designing research -- Maxwell's interactive design framework -- Integration in mixed methods research -- Research purposes: deciding on a focus and reason for research -- Developing a conceptual framework -- Developing and operationalising research questions -- Operationalising concepts to clarify what information is needed
505 0 # $a Note continued: Do the questions invite the use of mixed methods? -- Other matters to consider in planning a study -- Ethical concerns in business and management research -- Skills and teamwork -- Chapter summary -- Questions for review and discussion -- Writing about the background to, and questions for, a mixed methods study -- 3.Designing and conducting a mixed methods study -- Trip hazards in designing and conducting research -- Making methods choices -- Data types and sources for a mixed methods project -- Data options -- which will answer your questions? -- Selecting a sample -- Sample designs for mixed methods studies -- Putting the pieces together into a coherent design framework -- Dimensions in the design of mixed methods studies -- Design typologies -- Visualising design -- Keeping a research diary -- Gathering mixed methods data -- Sensitivity to discrepancies in data -- Applying ethical considerations in recruitment -- Managing data -- Chapter summary
505 0 # $a Note continued: Questions for review and discussion -- Writing about design and methods (methodology) -- 4.Analysing mixed methods data -- Integrative analysis strategies -- Preparing data sources -- Use a notebook or word processor to aid complementary analysis -- Juxtapose Information in a joint display to compare and contrast -- Extend the value of a spreadsheet for comparative analysis -- Transforming qualitative coding into counts or variables -- Integrating sequentially gathered and/or hybrid data sources -- When integration doesn't work -- what to do when there's conflict -- Going deeper, with analysis software -- Is using software worth the investment? -- Going further: developing theory -- Chapter summary -- Questions for review and discussion -- Writing about analysis -- 5.Bringing it all together -- Trip hazards in writing research -- Reaching conclusions -- Reporting the results of a mixed methods study -- What makes for quality in a mixed methods study?
505 0 # $a Note continued: Quality of planning -- Quality of implementation -- Quality of inferences -- Quality of reporting -- The validity question -- Generalisation/transferability of conclusions -- Strengths and limitations of mixed methods research -- How `exemplary' researchers worked -- A final note: Support for students (and others) doing mixed methods research -- Chapter Summary -- Questions for review and discussion.
650 # 0 $a Business $x Research $x Methodology. $3 159427
650 # 0 $a Management $x Research $x Methodology. $3 167469
650 # 0 $a Mixed methods research. $3 1000121823