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A practical introduction to mixed methods for business & management /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
A practical introduction to mixed methods for business & management // Pat Bazeley.
其他題名:
Practical introduction to mixed methods for business and management
作者:
Bazeley, Patricia.
出版者:
Los Angeles ;Sage,c2019.
面頁冊數:
vii, 123 p. :ill. ;25 cm.
標題:
Business - Research -
ISBN:
9781526462497 (pbk.) :
ISBN:
1526462494 (pbk.)
ISBN:
9781526462480 (bound)
ISBN:
1526462486 (bound)
ISBN:
9781526462909 (ebk.)
A practical introduction to mixed methods for business & management /
Bazeley, Patricia.
A practical introduction to mixed methods for business & management /
Practical introduction to mixed methods for business and managementPat Bazeley. - Los Angeles ;Sage,c2019. - vii, 123 p. :ill. ;25 cm.
Includes bibliographical references (p. [111]-120) and index.
Machine generated contents note: 1.Foundations -- Mixed methods exemplified in classic and recent studies -- Introduction -- What is mixed methods research? -- Mixed methods research as a third methodological movement -- Mixed methods in business and management research -- Uses and benefits of mixed methods -- Taking stock: What have we learned so far? -- Going further: philosophical foundations and debates -- Ontological and epistemological perspectives -- Paradigms, methodology, and methods -- Chapter summary -- Questions for review and discussion -- Writing about foundations -- 2.Developing a mixed methods study -- Trip hazards in designing research -- Maxwell's interactive design framework -- Integration in mixed methods research -- Research purposes: deciding on a focus and reason for research -- Developing a conceptual framework -- Developing and operationalising research questions -- Operationalising concepts to clarify what information is needed
ISBN: 9781526462497 (pbk.) :NT649
Nat. Bib. No.: GBB8J6775bnbSubjects--Topical Terms:
159427
Business
--Research
LC Class. No.: HD30.4 / .B39 2019
Dewey Class. No.: 658.0072/1
A practical introduction to mixed methods for business & management /
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A practical introduction to mixed methods for business & management /
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vii, 123 p. :
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ill. ;
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Includes bibliographical references (p. [111]-120) and index.
505
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Machine generated contents note: 1.Foundations -- Mixed methods exemplified in classic and recent studies -- Introduction -- What is mixed methods research? -- Mixed methods research as a third methodological movement -- Mixed methods in business and management research -- Uses and benefits of mixed methods -- Taking stock: What have we learned so far? -- Going further: philosophical foundations and debates -- Ontological and epistemological perspectives -- Paradigms, methodology, and methods -- Chapter summary -- Questions for review and discussion -- Writing about foundations -- 2.Developing a mixed methods study -- Trip hazards in designing research -- Maxwell's interactive design framework -- Integration in mixed methods research -- Research purposes: deciding on a focus and reason for research -- Developing a conceptual framework -- Developing and operationalising research questions -- Operationalising concepts to clarify what information is needed
505
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$a
Note continued: Do the questions invite the use of mixed methods? -- Other matters to consider in planning a study -- Ethical concerns in business and management research -- Skills and teamwork -- Chapter summary -- Questions for review and discussion -- Writing about the background to, and questions for, a mixed methods study -- 3.Designing and conducting a mixed methods study -- Trip hazards in designing and conducting research -- Making methods choices -- Data types and sources for a mixed methods project -- Data options -- which will answer your questions? -- Selecting a sample -- Sample designs for mixed methods studies -- Putting the pieces together into a coherent design framework -- Dimensions in the design of mixed methods studies -- Design typologies -- Visualising design -- Keeping a research diary -- Gathering mixed methods data -- Sensitivity to discrepancies in data -- Applying ethical considerations in recruitment -- Managing data -- Chapter summary
505
0 #
$a
Note continued: Questions for review and discussion -- Writing about design and methods (methodology) -- 4.Analysing mixed methods data -- Integrative analysis strategies -- Preparing data sources -- Use a notebook or word processor to aid complementary analysis -- Juxtapose Information in a joint display to compare and contrast -- Extend the value of a spreadsheet for comparative analysis -- Transforming qualitative coding into counts or variables -- Integrating sequentially gathered and/or hybrid data sources -- When integration doesn't work -- what to do when there's conflict -- Going deeper, with analysis software -- Is using software worth the investment? -- Going further: developing theory -- Chapter summary -- Questions for review and discussion -- Writing about analysis -- 5.Bringing it all together -- Trip hazards in writing research -- Reaching conclusions -- Reporting the results of a mixed methods study -- What makes for quality in a mixed methods study?
505
0 #
$a
Note continued: Quality of planning -- Quality of implementation -- Quality of inferences -- Quality of reporting -- The validity question -- Generalisation/transferability of conclusions -- Strengths and limitations of mixed methods research -- How `exemplary' researchers worked -- A final note: Support for students (and others) doing mixed methods research -- Chapter Summary -- Questions for review and discussion.
650
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1000121823
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