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Strategic decisions :the 30 most useful models /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Strategic decisions :/ Marcel Planellas, text ; Anna Muni, graphics.
其他題名:	the 30 most useful models /
作者:	Planellas, Marcel.
其他作者:	Muni, Anna.
出版者:	Cambridge, United Kingdom ;Cambridge University Press,c2020.
面頁冊數:	xiii, 191 p. :ill., ports. ;22 cm.
標題:	Strategic planning. -
ISBN:	1108731953 (pbk.)
ISBN:	9781108731959 (pbk.) :
ISBN:	9781108486248 (bound)
ISBN:	110848624X (bound)

Strategic decisions :the 30 most useful models /
Planellas, Marcel.

Strategic decisions :the 30 most useful models /Marcel Planellas, text ; Anna Muni, graphics. - Cambridge, United Kingdom ;Cambridge University Press,c2020. - xiii, 191 p. :ill., ports. ;22 cm.

Includes bibliographical references (p. 188-189).

In Strategic Decisions, Planellas and Muni provide an invaluable tool for anyone facing the challenge of taking strategic decisions. Using their 'circle of strategic decisions' framework, they guide readers smoothly through the decision-making process. Following this, they present thirty of the most widely used strategic models, including Porter's Five Forces, Ansoff's Matrix, Blue Ocean Strategy, Open Innovation, and the 8-Step Change Model. For each model, they demonstrate the content, context, and application, using clear and eye-catching graphics. This is a must-have book for all M.B.A. students and business managers.

ISBN: 1108731953 (pbk.)

Nat. Bib. No.: GBB9F0351bnbSubjects--Topical Terms:

146621
Strategic planning.

LC Class. No.: HD30.28 / .P53 2020

Dewey Class. No.: 658.4/012

Strategic decisions :the 30 most useful models /
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520 # $a In Strategic Decisions, Planellas and Muni provide an invaluable tool for anyone facing the challenge of taking strategic decisions. Using their 'circle of strategic decisions' framework, they guide readers smoothly through the decision-making process. Following this, they present thirty of the most widely used strategic models, including Porter's Five Forces, Ansoff's Matrix, Blue Ocean Strategy, Open Innovation, and the 8-Step Change Model. For each model, they demonstrate the content, context, and application, using clear and eye-catching graphics. This is a must-have book for all M.B.A. students and business managers.
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