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The hype machine :how social media disrupts our elections, our economy, and our health--and how we must adapt /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	The hype machine :/ Sinan Aral.
其他題名:	how social media disrupts our elections, our economy, and our health--and how we must adapt /
作者:	Aral, Sinan.
出版者:	New York :Currency,c2020.
面頁冊數:	xv, 390,[2] p. :ill. ;24 cm.
標題:	Social media - Moral and ethical aspects. -
ISBN:	9780593238745 (pbk. : international ed.) :
ISBN:	9780525574514 (hbk.)

The hype machine :how social media disrupts our elections, our economy, and our health--and how we must adapt /
Aral, Sinan.

The hype machine :how social media disrupts our elections, our economy, and our health--and how we must adapt /Sinan Aral. - 1st ed. - New York :Currency,c2020. - xv, 390,[2] p. :ill. ;24 cm.

Includes bibliographical references and index.

The New Social Age -- The End of Reality -- The Hype Machine -- Your Brain on Social Media -- A Network's Gravity is Proportional to Its Mass -- Personalized Mass Persuasion -- Hypersocialization -- Strategies for a Hypersocialized World -- The Attention Economy and the Tyranny of Trends -- The Wisdom and Madness of Crowds -- Social Media's Promise Is Also Its Peril -- Building a Better Hype Machine: Privacy, Free Speech, and Antitrust in the New Social Age.

"Social media connected the world--and gave rise to fake news and increasing polarization. Now a leading researcher at MIT draws on 20 years of research to show how these trends threaten our political, economic, and emotional health in this eye-opening exploration of the dark side of technological progress. Today we have the ability, unprecedented in human history, to amplify our interactions with each other through social media. It is paramount, MIT social media expert Sinan Aral says, that we recognize the outsized impact social media has on our culture, our democracy, and our lives in order to steer today's social technology toward good, while avoiding the ways it can pull us apart. Otherwise, we could fall victim to what Aral calls "The Hype Machine." As a senior researcher of the longest-running study of fake news ever conducted, Aral found that lies spread online farther and faster than the truth--a harrowing conclusion that was featured on the cover of Science magazine. Among the questions Aral explores following twenty years of field research: Did Russian interference change the 2016 election? And how is it affecting the vote in 2020? Why does fake news travel faster than the truth online? How do social ratings and automated sharing determine which products succeed and fail? How does social media affect our kids? 1st, Aral links alarming data and statistics to three accelerating social media shifts: hyper-socialization, personalized mass persuasion, and the tyranny of trends. Next, he grapples with the consequences of the Hype Machine for elections, businesses, dating, and health. Finally, he maps out strategies for navigating the Hype Machine, offering his singular guidance for managing social media to fulfill its promise going forward. Rarely has a book so directly wrestled with the secret forces that drive the news cycle every day"--

ISBN: 9780593238745 (pbk. : international ed.) :NT475

LCCN: 2020012039Subjects--Topical Terms:

1000141393
Social media
--Moral and ethical aspects.

LC Class. No.: HM741 / .A73 2020

Dewey Class. No.: 303.48/33

The hype machine :how social media disrupts our elections, our economy, and our health--and how we must adapt /
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020 $a 9780525574514 (hbk.)
020 $z 9780525574521 (ebook)
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042 $a pcc
050 0 0 $a HM741 $b .A73 2020
082 0 0 $a 303.48/33 $2 23
100 1 $a Aral, Sinan. $3 1000141392
245 1 4 $a The hype machine : $b how social media disrupts our elections, our economy, and our health--and how we must adapt / $c Sinan Aral.
250 $a 1st ed.
260 # $a New York : $b Currency, $c c2020.
300 $a xv, 390,[2] p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
505 0 # $a The New Social Age -- The End of Reality -- The Hype Machine -- Your Brain on Social Media -- A Network's Gravity is Proportional to Its Mass -- Personalized Mass Persuasion -- Hypersocialization -- Strategies for a Hypersocialized World -- The Attention Economy and the Tyranny of Trends -- The Wisdom and Madness of Crowds -- Social Media's Promise Is Also Its Peril -- Building a Better Hype Machine: Privacy, Free Speech, and Antitrust in the New Social Age.
520 # $a "Social media connected the world--and gave rise to fake news and increasing polarization. Now a leading researcher at MIT draws on 20 years of research to show how these trends threaten our political, economic, and emotional health in this eye-opening exploration of the dark side of technological progress. Today we have the ability, unprecedented in human history, to amplify our interactions with each other through social media. It is paramount, MIT social media expert Sinan Aral says, that we recognize the outsized impact social media has on our culture, our democracy, and our lives in order to steer today's social technology toward good, while avoiding the ways it can pull us apart. Otherwise, we could fall victim to what Aral calls "The Hype Machine." As a senior researcher of the longest-running study of fake news ever conducted, Aral found that lies spread online farther and faster than the truth--a harrowing conclusion that was featured on the cover of Science magazine. Among the questions Aral explores following twenty years of field research: Did Russian interference change the 2016 election? And how is it affecting the vote in 2020? Why does fake news travel faster than the truth online? How do social ratings and automated sharing determine which products succeed and fail? How does social media affect our kids? 1st, Aral links alarming data and statistics to three accelerating social media shifts: hyper-socialization, personalized mass persuasion, and the tyranny of trends. Next, he grapples with the consequences of the Hype Machine for elections, businesses, dating, and health. Finally, he maps out strategies for navigating the Hype Machine, offering his singular guidance for managing social media to fulfill its promise going forward. Rarely has a book so directly wrestled with the secret forces that drive the news cycle every day"-- $c Provided by publisher.
650 # 0 $a Social media $x Moral and ethical aspects. $3 1000141393
650 # 0 $a Information society. $3 147588
650 # 0 $a Social interaction. $3 153015
650 # 0 $a Propaganda. $3 1000141394
650 # 0 $a Misinformation. $3 1000141395