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Managing customer experiences in an omnichannel world :melody of online and offline environments in the customer journey /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Managing customer experiences in an omnichannel world :/ edited by Taskin Dirsehan.
其他題名:	melody of online and offline environments in the customer journey /
其他作者:	Dirsehan, Taskin,
出版者:	United Kingdom :Emerald Publishing,2021.
面頁冊數:	x,332 p. :ill. (some col.) ;24 cm.
附註:	Includes bibliographical references and index.
標題:	Customer relations - Technological innovations. -
ISBN:	9781800433892(hbk.) :

Managing customer experiences in an omnichannel world :melody of online and offline environments in the customer journey /
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008 220221s2021 nyua b 001 0 eng d
020 $a 9781800433892(hbk.) : $c NT2329
050 4 $a HF5415.5 $b M266
245 0 0 $a Managing customer experiences in an omnichannel world : $b melody of online and offline environments in the customer journey / $c edited by Taskin Dirsehan.
250 $a 1st ed.
260 $a United Kingdom : $b Emerald Publishing, $c 2021.
300 $a x,332 p. : $b ill. (some col.) ; $c 24 cm.
500 $a Includes bibliographical references and index.
650 0 $a Customer relations $x Technological innovations. $3 158285
650 0 $a Internet marketing. $3 148374
650 0 $a Strategic planning. $3 146621
700 1 $a Dirsehan, Taskin, $d 1985- $e editor $3 1000143598