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New product development and delivery :ensuring successful products through integrated process management /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	New product development and delivery :/ Dale Brethauer.
其他題名:	ensuring successful products through integrated process management /
作者:	Brethauer, Dale M.
出版者:	New York :AMACOM,2002.
面頁冊數:	xvi, 192 p. :ill. ;24 cm.
標題:	New products - Marketing. -
ISBN:	0814407137 (hbk.) :

New product development and delivery :ensuring successful products through integrated process management /
Brethauer, Dale M.

New product development and delivery :ensuring successful products through integrated process management /Dale Brethauer. - New York :AMACOM,2002. - xvi, 192 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 0814407137 (hbk.) :NT993

LCCN: 2001045907Subjects--Topical Terms:

151753
New products
--Marketing.

LC Class. No.: HF5415.153 / .B74 2002

Dewey Class. No.: 658.8

New product development and delivery :ensuring successful products through integrated process management /
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