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Total exposure :controlling your com...

Carlson, Gustav.

Total exposure :controlling your company's image in the glare of the business media explosion /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Total exposure :/ Gustav Carlson.
Reminder of title:	controlling your company's image in the glare of the business media explosion /
Author:	Carlson, Gustav.
Published:	New York :American Management Assoc.,2000.
Description:	xi, 225 p. ;24 cm.
Notes:	Includes index.
Subject:	Corporate image - United States. -
ISBN:	0814404847 (hbk.) :

Total exposure :controlling your company's image in the glare of the business media explosion /
Carlson, Gustav.

Total exposure :controlling your company's image in the glare of the business media explosion /Gustav Carlson. - New York :American Management Assoc.,2000. - xi, 225 p. ;24 cm.

Includes index.

ISBN: 0814404847 (hbk.) :NT802

LCCN: 99040039 Subjects--Topical Terms:

152980
Corporate image
--United States.

LC Class. No.: HD59.2 / .C366 2000

Dewey Class. No.: 659.2

Total exposure :controlling your company's image in the glare of the business media explosion /
LDR:00598nam _2200193 a_450 001 133748
005 19991016134531.0
008 021105s2000 nyu b 001 0 eng d
010 $a 99040039
020 $a 0814404847 (hbk.) : $c NT802
035 $a 00062881
040 $a DLC $c DLC $d DLC
043 $a n-us---
050 0 0 $a HD59.2 $b .C366 2000
082 0 0 $a 659.2 $2 21
092 $a */659.2/C284/2000////096741
100 1 $a Carlson, Gustav. $3 151637
245 1 0 $a Total exposure : $b controlling your company's image in the glare of the business media explosion / $c Gustav Carlson.
260 $a New York : $b American Management Assoc., $c 2000.
300 $a xi, 225 p. ; $c 24 cm.
500 $a Includes index.
650 0 $a Corporate image $z United States. $3 152980
650 0 $a Public relations $z United States. $3 152981
650 0 $a Industrial publicity $z United States. $3 152982
650 0 $a Mass media and business $z United States. $3 152983

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