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Exploring marketing research /

~

Zikmund, William G.

Exploring marketing research /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Exploring marketing research // William G. Zikmund.
作者:	Zikmund, William G.
出版者:	Cincinnati, Ohio :Thomson/South-Western,2003.
面頁冊數:	xxi, 744 p. :col. ill. ;29 cm.
附註:	Various multi-media instructional materials, including a web site, are available to supplement the text.
標題:	Marketing research. -
ISBN:	0324181485 (hbk.) :

Exploring marketing research /
Zikmund, William G.

Exploring marketing research /William G. Zikmund. - 8th ed. - Cincinnati, Ohio :Thomson/South-Western,2003. - xxi, 744 p. :col. ill. ;29 cm.

Various multi-media instructional materials, including a web site, are available to supplement the text.

ISBN: 0324181485 (hbk.) :NT1090

LCCN: 2002022369Subjects--Topical Terms:

148579
Marketing research.

LC Class. No.: HF5415.2 / .Z54 2002

Dewey Class. No.: 658.8/3

Exploring marketing research /
LDR:00718cam _22002298a_450 001 135209
003 DLC
005 20031008162606.0
008 020213s2003 ohua b 001 0 eng
010 $a 2002022369
020 $a 0324181485 (hbk.) : $c NT1090
035 $a 00073021
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415.2 $b .Z54 2002
082 0 0 $a 658.8/3 $2 21
092 $a */658.83/Z68/2003////E00356
100 1 $a Zikmund, William G. $3 154598
245 1 0 $a Exploring marketing research / $c William G. Zikmund.
250 $a 8th ed.
260 $a Cincinnati, Ohio : $b Thomson/South-Western, $c 2003.
300 $a xxi, 744 p. : $b col. ill. ; $c 29 cm.
500 $a Various multi-media instructional materials, including a web site, are available to supplement the text.
500 $a Includes index.
650 0 $a Marketing research. $3 148579

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