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The ultimate book of business brands :insights from the world's 50 greatest brands /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	The ultimate book of business brands :/ Stuart Crainer, Des Dearlove.
其他題名:	insights from the world's 50 greatest brands /
作者:	Crainer, Stuart.
其他作者:	Dearlove, Des.
出版者:	Oxford :Capstone,2003.
面頁冊數:	xxix, 216 p. ;24 cm.
附註:	Previous ed.: Des Dearlove, Stuart Crainer. 1999.
叢書名:	Capstone reference.
標題:	Brand name products. -
ISBN:	1841124397 (pbk.) :

The ultimate book of business brands :insights from the world's 50 greatest brands /
Crainer, Stuart.

The ultimate book of business brands :insights from the world's 50 greatest brands /Stuart Crainer, Des Dearlove. - New ed - Oxford :Capstone,2003. - xxix, 216 p. ;24 cm. - Capstone reference..

Previous ed.: Des Dearlove, Stuart Crainer. 1999.

Includes bibliographical references and index.

ISBN: 1841124397 (pbk.) :767Subjects--Topical Terms:

149447
Brand name products.

LC Class. No.: HD69.B7 / D43 2003

Dewey Class. No.: 658.827

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