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国際標準書誌記述(ISBD)
The aging consumer :perspectives from psychology and economics /
レコード種別:
言語・文字資料 (印刷物) : 単行資料
タイトル / 著者:
The aging consumer :/ edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon.
その他のタイトル:
perspectives from psychology and economics /
その他の著者:
Drolet, Aimee Leigh.
出版された:
New York, NY :Taylor & Francis,2010.
記述:
xxi, 301 p. :ill. ;24 cm.
主題:
Older consumers. -
国際標準図書番号 (ISBN):
9781848728110 (pbk.) :
国際標準図書番号 (ISBN):
9781848728103
国際標準図書番号 (ISBN):
1848728115
The aging consumer :perspectives from psychology and economics /
The aging consumer :
perspectives from psychology and economics /edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon. - New York, NY :Taylor & Francis,2010. - xxi, 301 p. :ill. ;24 cm.
Includes bibliographical references and index.
Cognitive psychology and neuroscience of aging / Angela H. Gutchess -- Spending patterns in the older population / Michael D. Hurd and Susann Rohwedder -- Socioemotional selectivity theory : implications for consumer research / Aimee Drolet, Loraine Lau-Gesk, Patti Williams and Hyewook Genevieve Jeong -- Aging-related changes in decision making / Ellen Peters -- Do workers prepare rationally for retirement? / Gary Burtless -- New choices, new information : do choice abundance and information complexity hurt aging consumers' medical decision making? / Stacy L. Wood, Judith A. Shinogle and Melayne M. McInnes -- The ageing consumer and intergenerational transmission of cherished possessions / Carolyn Folkman Curasi, Linda L. Price, and Eric J. Arnould -- Comprehension of marketing communications among older consumers / Carolyn M. Bonifield and Catherine A. Cole -- Impact of age on brand choice / Raphaelle Lambert-Pandraud and Gilles Laurent -- Why do older consumers tell us they are more satisfied? / Carolyn Yoon, Fred Feinberg, and Norbert Schwarz -- Age-branding / Harry R. Moody and Sanjay Sood -- Designing products for older consumers : a human factors perspective / Neil Charness, Michael Champion and Ryan Yordon.
ISBN: 9781848728110 (pbk.) :NT1072
LCCN: 2009045729Subjects--Topical Terms:
187042
Older consumers.
LC Class. No.: HF5415.332.O43 / A385 2010
Dewey Class. No.: 658.8/340846
The aging consumer :perspectives from psychology and economics /
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Cognitive psychology and neuroscience of aging / Angela H. Gutchess -- Spending patterns in the older population / Michael D. Hurd and Susann Rohwedder -- Socioemotional selectivity theory : implications for consumer research / Aimee Drolet, Loraine Lau-Gesk, Patti Williams and Hyewook Genevieve Jeong -- Aging-related changes in decision making / Ellen Peters -- Do workers prepare rationally for retirement? / Gary Burtless -- New choices, new information : do choice abundance and information complexity hurt aging consumers' medical decision making? / Stacy L. Wood, Judith A. Shinogle and Melayne M. McInnes -- The ageing consumer and intergenerational transmission of cherished possessions / Carolyn Folkman Curasi, Linda L. Price, and Eric J. Arnould -- Comprehension of marketing communications among older consumers / Carolyn M. Bonifield and Catherine A. Cole -- Impact of age on brand choice / Raphaelle Lambert-Pandraud and Gilles Laurent -- Why do older consumers tell us they are more satisfied? / Carolyn Yoon, Fred Feinberg, and Norbert Schwarz -- Age-branding / Harry R. Moody and Sanjay Sood -- Designing products for older consumers : a human factors perspective / Neil Charness, Michael Champion and Ryan Yordon.
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所在地:
全部
一樓銀髮福祉特藏區(1st Floor-Gerontology Featured Collections)
出版年:
巻次:
所藏資料
1 レコード • ページ 1 •
1
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一般資料表示
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E13690
一樓銀髮福祉特藏區(1st Floor-Gerontology Featured Collections)
一般借閱
西文銀髮福祉特藏
*G 658.8340846 A267 2010
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5030000-0990020
1 レコード • ページ 1 •
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