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Essentials of marketing /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Essentials of marketing // Paul Baines, Chris Fill, Kelly Page.
作者:	Baines, Paul,
其他作者:	Fill, Chris.
出版者:	Oxford :Oxford University Press,c2013.
面頁冊數:	xxiii, 413 p. :ill. (chiefly col.) ;25 cm.
標題:	Marketing. -
ISBN:	9780199646500 (pbk.) :
ISBN:	0199646503 (pbk.)

Essentials of marketing /
Baines, Paul,1973-

Essentials of marketing /Paul Baines, Chris Fill, Kelly Page. - Oxford :Oxford University Press,c2013. - xxiii, 413 p. :ill. (chiefly col.) ;25 cm.

Includes bibliographical references and index.

ISBN: 9780199646500 (pbk.) :NT1776

LCCN: 2012277363

Nat. Bib. No.: GBB279273bnbSubjects--Topical Terms:

147453
Marketing.

LC Class. No.: HF5415 / .B35 2013

Dewey Class. No.: 658.8

Essentials of marketing /
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015 $a GBB279273 $2 bnb
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020 $a 0199646503 (pbk.)
035 $a 00152038
040 $a UKMGB $b eng $c UKMGB $d BTCTA $d YDXCP $d BWK $d BWX $d F4W $d AU@ $d CDX $d OCLCO $d DLC
042 $a lccopycat
050 0 0 $a HF5415 $b .B35 2013
082 0 4 $a 658.8 $2 23
100 1 $a Baines, Paul, $d 1973- $3 161581
245 1 0 $a Essentials of marketing / $c Paul Baines, Chris Fill, Kelly Page.
260 $a Oxford : $b Oxford University Press, $c c2013.
300 $a xxiii, 413 p. : $b ill. (chiefly col.) ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 0 $a Marketing. $3 147453
700 1 $a Fill, Chris. $3 191685
700 1 $a Page, Kelly, $d 1974- $3 191686

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E15688

六樓西文書庫 (6th Floor-Western Books)

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* 658.8 B162 2013

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5030000-1010017

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