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Strategic marketing :in the customer driven organization /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Strategic marketing :/ Frank Bradley.
其他題名:
in the customer driven organization /
作者:
Bradley, Frank,
出版者:
New York :J. Wiley,2003.
面頁冊數:
xv, 287 p. :ill. ;24 cm.
標題:
Marketing - Management. -
ISBN:
0470849851 (pbk. : alk. paper) :
Strategic marketing :in the customer driven organization /
Bradley, Frank,1942-
Strategic marketing :
in the customer driven organization /Frank Bradley. - New York :J. Wiley,2003. - xv, 287 p. :ill. ;24 cm.
Includes bibliographical references and index.
ISBN: 0470849851 (pbk. : alk. paper) :NT1422
LCCN: 2003041121Subjects--Topical Terms:
147454
Marketing
--Management.
LC Class. No.: HF5415.15 / .B66 2003
Dewey Class. No.: 658.8
Strategic marketing :in the customer driven organization /
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