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Why CRM doesn't work :how to win by ...
~
Newell, Frederick,1926-
Why CRM doesn't work :how to win by letting customers manage the relationship /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Why CRM doesn't work :/ Frederick Newell.
其他題名:
how to win by letting customers manage the relationship /
作者:
Newell, Frederick,
出版者:
Princeton, N.J. :Bloomberg Press,c2003.
面頁冊數:
xvii, 263 p. ;25 cm.
標題:
Customer relations - Management. -
ISBN:
0749439475 (hbk. : alk. paper) :
Why CRM doesn't work :how to win by letting customers manage the relationship /
Newell, Frederick,1926-
Why CRM doesn't work :
how to win by letting customers manage the relationship /Frederick Newell. - 1st ed. - Princeton, N.J. :Bloomberg Press,c2003. - xvii, 263 p. ;25 cm.
Includes index.
ISBN: 0749439475 (hbk. : alk. paper) :NT1012
LCCN: 2002153916Subjects--Topical Terms:
147644
Customer relations
--Management.
LC Class. No.: HF5415.5 / .N49 2003
Dewey Class. No.: 658.8/12
Why CRM doesn't work :how to win by letting customers manage the relationship /
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how to win by letting customers manage the relationship /
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