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A framework for marketing management /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
A framework for marketing management // Philip Kotler, Kevin Lane Keller.
Author:
Kotler, Philip.
other author:
Keller, Kevin Lane,
Published:
Upper Saddle River, N.J. :Prentice Hall,2007.
Description:
xxii, 360 p. :ill. ;24 cm.
Subject:
Marketing - Management. -
ISBN:
0132301423 (IE : pbk.) :
ISBN:
0131452584
A framework for marketing management /
Kotler, Philip.
A framework for marketing management /
Philip Kotler, Kevin Lane Keller. - 3rd ed. - Upper Saddle River, N.J. :Prentice Hall,2007. - xxii, 360 p. :ill. ;24 cm.
Includes bibliographical references and index.
ISBN: 0132301423 (IE : pbk.) :NT1020
LCCN: 2005056450Subjects--Topical Terms:
147454
Marketing
--Management.
LC Class. No.: HF5415.13 / .K636 2006
Dewey Class. No.: 658.8 / K87-5
A framework for marketing management /
LDR
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Kotler, Philip.
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A framework for marketing management /
$c
Philip Kotler, Kevin Lane Keller.
250
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3rd ed.
260
#
$a
Upper Saddle River, N.J. :
$b
Prentice Hall,
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2007.
300
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xxii, 360 p. :
$b
ill. ;
$c
24 cm.
504
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Includes bibliographical references and index.
650
# 0
$a
Marketing
$x
Management.
$3
147454
700
1 #
$a
Keller, Kevin Lane,
$d
1956-
$3
160482
0 based onreview(s)
Location:
全部
六樓西文書庫 (6th Floor-Western Books)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
Barcode Number
Location Name
Item Class
Material type
Call number
Usage Class
Loan Status
No. of reservations
Opac note
Attachments
E08841
六樓西文書庫 (6th Floor-Western Books)
一般借閱
外文書
* 658.8 K87-5 2007
一般(Normal)
On shelf
0
5030000-0950054
1 records • Pages 1 •
1
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